week 6 Amazon Web Services (AWS) has a series of white
papers
available for download. For this discussion thread, you will
download the white
paper, “How Cities Can Stop Wasting Money, Move Faster, and
Innovate.”
To access this white paper, please go to the following url:
https://aws.amazon.com/whitepapers/
This white paper is the eighth paper on the website. Please
scroll down to this particular white paper and click download
Whitepaper.
This white paper is organized in a similar fashion as other
white papers you have read in this class. It has a title
page, a table of
contents on page 4, an abstract on page 4, and then the body
of the white paper
on pages 5-16. It does not cite any sources, but rather uses
testimonies from
various cities and municipalities to give credibility to its
claims.
Please answer the following questions, answering each one in
one to three sentences or so.
1. Who is the audience for this white paper? In other words,
what potential clients is it trying to attract?
2. Examine pages 5-7. Is this white paper “marketing” AWS a
bit too much? Remember the lecture from Mak Pandit in which
he noted that the
presentation should be “neutral” and “marketing should be
subtle.” Please use
one or two examples of words or phrases from pages 5-7 and
explain whether you
feel Amazon is being subtle here.
3. Notice the headings in the white paper. They are not
typical academic headings. They are designed to catch the
reader’s attention.
This strategy resonates with a strategy given in the Purdue
OWL lecture. What
strategy did the Purdue OWL mention in this regard?
4. Please comment on whether the graphics in this white
paper help communicate the message. You can see Figure 1 on
page 6 and Figure 2
on page 14.
5. Various cities are mentioned in this white paper. The
white paper first mentions three cities and one county in the
United States
(McKinney, Texas; Asheville, North Carolina; and King County
in Washington
State; and Boston, Massachusetts). It then mentions locations
outside of the
United States—Moovit in Israel, Transport for London, and the
London City
Airport.
Is there a strategy as to why a particular city or location
is mentioned in any particular part of the white paper? In
answering this
question, you can select one city or location and analyze why
it was mentioned
in the particular section of the white paper in which it was
mentioned.
week 6 Amazon Web Services (AWS) has a series of white
papers
available for download. For this discussion thread, you will
download the white
paper, “How Cities Can Stop Wasting Money, Move Faster, and
Innovate.”
To access this white paper, please go to the following url:
https://aws.amazon.com/whitepapers/
This white paper is the eighth paper on the website. Please
scroll down to this particular white paper and click download
Whitepaper.
This white paper is organized in a similar fashion as other
white papers you have read in this class. It has a title
page, a table of
contents on page 4, an abstract on page 4, and then the body
of the white paper
on pages 5-16. It does not cite any sources, but rather uses
testimonies from
various cities and municipalities to give credibility to its
claims.
Please answer the following questions, answering each one in
one to three sentences or so.
1. Who is the audience for this white paper? In other words,
what potential clients is it trying to attract?
2. Examine pages 5-7. Is this white paper “marketing” AWS a
bit too much? Remember the lecture from Mak Pandit in which
he noted that the
presentation should be “neutral” and “marketing should be
subtle.” Please use
one or two examples of words or phrases from pages 5-7 and
explain whether you
feel Amazon is being subtle here.
3. Notice the headings in the white paper. They are not
typical academic headings. They are designed to catch the
reader’s attention.
This strategy resonates with a strategy given in the Purdue
OWL lecture. What
strategy did the Purdue OWL mention in this regard?
4. Please comment on whether the graphics in this white
paper help communicate the message. You can see Figure 1 on
page 6 and Figure 2
on page 14.
5. Various cities are mentioned in this white paper. The
white paper first mentions three cities and one county in the
United States
(McKinney, Texas; Asheville, North Carolina; and King County
in Washington
State; and Boston, Massachusetts). It then mentions locations
outside of the
United States—Moovit in Israel, Transport for London, and the
London City
Airport.
Is there a strategy as to why a particular city or location
is mentioned in any particular part of the white paper? In
answering this
question, you can select one city or location and analyze why
it was mentioned
in the particular section of the white paper in which it was
mentioned.
week 6 Amazon Web Services (AWS) has a series of white
papers
available for download. For this discussion thread, you will
download the white
paper, “How Cities Can Stop Wasting Money, Move Faster, and
Innovate.”
To access this white paper, please go to the following url:
https://aws.amazon.com/whitepapers/
This white paper is the eighth paper on the website. Please
scroll down to this particular white paper and click download
Whitepaper.
This white paper is organized in a similar fashion as other
white papers you have read in this class. It has a title
page, a table of
contents on page 4, an abstract on page 4, and then the body
of the white paper
on pages 5-16. It does not cite any sources, but rather uses
testimonies from
various cities and municipalities to give credibility to its
claims.
Please answer the following questions, answering each one in
one to three sentences or so.
1. Who is the audience for this white paper? In other words,
what potential clients is it trying to attract?
2. Examine pages 5-7. Is this white paper “marketing” AWS a
bit too much? Remember the lecture from Mak Pandit in which
he noted that the
presentation should be “neutral” and “marketing should be
subtle.” Please use
one or two examples of words or phrases from pages 5-7 and
explain whether you
feel Amazon is being subtle here.
3. Notice the headings in the white paper. They are not
typical academic headings. They are designed to catch the
reader’s attention.
This strategy resonates with a strategy given in the Purdue
OWL lecture. What
strategy did the Purdue OWL mention in this regard?
4. Please comment on whether the graphics in this white
paper help communicate the message. You can see Figure 1 on
page 6 and Figure 2
on page 14.
5. Various cities are mentioned in this white paper. The
white paper first mentions three cities and one county in the
United States
(McKinney, Texas; Asheville, North Carolina; and King County
in Washington
State; and Boston, Massachusetts). It then mentions locations
outside of the
United States—Moovit in Israel, Transport for London, and the
London City
Airport.
Is there a strategy as to why a particular city or location
is mentioned in any particular part of the white paper? In
answering this
question, you can select one city or location and analyze why
it was mentioned
in the particular section of the white paper in which it was
mentioned.
week 6 Amazon Web Services (AWS) has a series of white
papers
available for download. For this discussion thread, you will
download the white
paper, “How Cities Can Stop Wasting Money, Move Faster, and
Innovate.”
To access this white paper, please go to the following url:
https://aws.amazon.com/whitepapers/
This white paper is the eighth paper on the website. Please
scroll down to this particular white paper and click download
Whitepaper.
This white paper is organized in a similar fashion as other
white papers you have read in this class. It has a title
page, a table of
contents on page 4, an abstract on page 4, and then the body
of the white paper
on pages 5-16. It does not cite any sources, but rather uses
testimonies from
various cities and municipalities to give credibility to its
claims.
Please answer the following questions, answering each one in
one to three sentences or so.
1. Who is the audience for this white paper? In other words,
what potential clients is it trying to attract?
2. Examine pages 5-7. Is this white paper “marketing” AWS a
bit too much? Remember the lecture from Mak Pandit in which
he noted that the
presentation should be “neutral” and “marketing should be
subtle.” Please use
one or two examples of words or phrases from pages 5-7 and
explain whether you
feel Amazon is being subtle here.
3. Notice the headings in the white paper. They are not
typical academic headings. They are designed to catch the
reader’s attention.
This strategy resonates with a strategy given in the Purdue
OWL lecture. What
strategy did the Purdue OWL mention in this regard?
4. Please comment on whether the graphics in this white
paper help communicate the message. You can see Figure 1 on
page 6 and Figure 2
on page 14.
5. Various cities are mentioned in this white paper. The
white paper first mentions three cities and one county in the
United States
(McKinney, Texas; Asheville, North Carolina; and King County
in Washington
State; and Boston, Massachusetts). It then mentions locations
outside of the
United States—Moovit in Israel, Transport for London, and the
London City
Airport.
Is there a strategy as to why a particular city or location
is mentioned in any particular part of the white paper? In
answering this
question, you can select one city or location and analyze why
it was mentioned
in the particular section of the white paper in which it was
mentioned.
